In the Forrester survey, "The Creative Dividend - How Creativity Impacts Business Results," 82 percent of executives agree that companies benefit from creativity and more than half of all respondents set goals attached to creative outcomes.
From agriculture and manufacturing to food and finance, there's barely an industry or business that doesn't benefit from adopting creative methodologies and metrics. In fact, the Forrester study found that "companies that embrace creativity outperform peers and competitors on key business performance indicators, including revenue growth, market share, and talent acquisition."
How can you operate more creatively as an organization? Join us for the next Padilla POV where we will look at how the business of creativity can reinvigorate your organization, and build, grow and protect its position in the marketplace. Whether a business of one or a multinational organization, creativity helps influence every aspect of your operation from people to product.
Our POV panelists work in varied industries but all have experience developing creative solutions to business challenges. During our conversation with these industry leaders, we'll share stories of the power of creativity and how you can apply them to your business.